brand identity
Build a brand people remember.
A logo is only one piece of the puzzle. Strong brands are built on clarity, consistency, and a clear understanding of what makes them different.
Whether you're just getting started or preparing for your next stage of growth, these packages are designed to meet you where you are.
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For early-stage brands, solo founders, and side hustles.
What's Included
2–3 custom logo concepts
2 rounds of refinements
1 color direction
Black & white versions
Logo Suite
Primary logo
Wordmark
Brand icon / logo mark
Deliverables
Print & digital formats
Approximately 10–15 organized files
Basic usage recommendations
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For growing businesses ready to level up their brand presence.
Discovery & Strategy
Intake questionnaire
60–90 minute strategy session
Audience and brand discussion
Identity Design
3–5 logo concepts
3 rounds of refinements
2–3 color directions explored
Full Logo System
Primary logo
Secondary lockups
Responsive logo variations
Brand icon suite
Brand Foundations
Color palette
Typography recommendations
Mini brand guide (5–10 pages)
Real-World Applications
3–5 branded mockups
Deliverables
20–30 organized files
Ready-to-use asset library
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For established businesses, rebrands, and organizations seeking long-term clarity.
Phase 1 — Strategy
Brand workshop (2–4 hours)
Audience clarity
Brand personality
Positioning
Competitive differentiation
Messaging direction
Phase 2 — Identity Design
3–5 fully developed directions
Story-driven concept presentations
3–4 refinement rounds
Complete Identity System
Full logo suite
Color system
Typography hierarchy
Graphic elements
Visual style direction
Phase 3 — Application
Social media examples
Packaging concepts
Merchandise concepts
Website direction
Deliverables
20–40+ page brand guidelines
Complete asset library
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Logo Refresh
Brand Audit
Brand Style Guide
Brand Workshop
Visual Identity Expansion
Packaging Design
Social Media Templates
Presentation Deck Design
Merchandise Design
Event Branding
MArketing Design
Turn attention into action.
Marketing materials should do more than fill space. Every piece should support your goals, communicate clearly, and move people closer to taking action.
Whether you're promoting an event, launching a product, or supporting a sales team, I'll help your message show up with confidence.
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For businesses that need occasional design support.
Includes
One marketing campaign asset set
Up to 3 deliverables
Creative direction
Two revision rounds
Examples:
Flyers
Social graphics
Event promotions
Email graphics
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For businesses running regular campaigns and promotions.
Discovery & Strategy
Intake questionnaire
60–90 minute strategy session
Audience and brand discussion
Identity Design
3–5 logo concepts
3 rounds of refinements
2–3 color directions explored
Full Logo System
Primary logo
Secondary lockups
Responsive logo variations
Brand icon suite
Brand Foundations
Color palette
Typography recommendations
Mini brand guide (5–10 pages)
Real-World Applications
3–5 branded mockups
Deliverables
20–30 organized files
Ready-to-use asset library
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For businesses that need a reliable creative partner.
Includes
Monthly design support
Priority turnaround
Campaign creative
Sales materials
Marketing collateral
Presentation design
Strategic creative consultation
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Flyers
Social Media Graphics
Event Marketing
Email Campaign Graphics
Print Advertisements
Posters
Brochures
Trade Show Materials
Presentation Decks
Infographics
Sales Sheets
Product Catalogs
Signage
Merchandise Graphics
Website Design
Your digital home base.
Your website is often the first impression someone has of your business. It should clearly communicate who you are, what you offer, and why people should trust you.
I design custom websites on user-friendly platforms like Squarespace and Wix, creating digital experiences that feel aligned with your brand, easy to navigate, and built to support your goals. Whether you're starting from scratch or refreshing an existing site, my focus is on creating clarity, credibility, and connection.
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For new businesses, personal brands, and entrepreneurs ready to establish a professional online presence.
Includes
Custom website design on Squarespace or Wix
Up to 3 pages
Mobile-responsive design
Contact form integration
Basic SEO setup
Social media integration
Launch support
Ideal For
New businesses
Service providers
Creatives
Coaches and consultants
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For growing businesses ready for a more strategic online presence.
Includes
Custom website design on Squarespace or Wix
Up to 5–8 pages
Site structure and user experience planning
Mobile-responsive design
Contact and lead capture forms
Basic SEO optimization
Content layout assistance
Launch support
Ideal For
Established businesses
Nonprofits
Community organizations
Service-based brands
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Already have a website?
Depending on your current platform and website condition, I can help refresh existing websites through design updates, content reorganization, improved user experience, and visual alignment with your current brand.
Refresh projects are scoped individually based on platform compatibility, existing site structure, and project goals.
Typical Refresh Projects Include
Homepage redesign
Visual updates
Navigation improvements
Mobile optimization
Brand alignment
Content restructuring
SEO cleanup
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Website Audit
Homepage Redesign
Landing Page Design
Additional Pages
Blog Setup
Portfolio Setup
Booking System Integration
Email Marketing Integration
SEO Optimization
Website Refresh
Content Layout Assistance
Analytics Setup
Website Maintenance & Updates